Social Media Training for Youth – SM4B Project – Ref: 2023-1-PL01-KA210-YOU-000159357
Are you spending countless hours scrolling through social media feeds? Then, it’s time to rethink your digital habits. Welcome to this blog post, “Your Time-wasting Life on Social Media: Social Media Training for Youth”, a powerful initiative under the SM4B Project that helps young people transform social media from a distraction into a valuable business tool.
Training Structure: Social Media Training for Youth
We thoughtfully divide the training program into five structured units, each designed to guide participants through a journey of growth from understanding social media basics to mastering social commerce and online education. This step-by-step curriculum blends theory with practical skills, enabling learners to build a strong foundation in digital marketing while developing entrepreneurial thinking, critical digital literacy, and responsible online behavior.
The program supports individuals at various experience levels, from those new to social media to those already involved in content creation. It aims to reveal the business potential behind everyday digital activities. Each unit is delivered by experienced European partners with strong expertise in youth education, technology, and social engagement.
Unit 1: Foundations of Social Media Strategy
- 1.1 Introduction to Social Media Strategy
- 1.2 Content Creation and Calendars
- 1.3 Community Management
- 1.4 Analytics and Optimization
Unit 2: Influencer Marketing
- 2.1 Identifying and Evaluating Influencers (MAT)
- 2.2 Planning and Executing Influencer Campaigns (L4Y)
- 2.3 Legal and Ethical Considerations (L4Y)
Unit 3: Social Commerce
- 3.1 Setting Up Social Media Stores
- 3.2 Marketing Strategies for Social Commerce
- 3.3 Customer Engagement and Service
Unit 4: Online Education and Training
- 4.1 Introduction to Online Education
- 4.2 Creating Educational Content for Social Media
- 4.3 Marketing and Promoting Courses
Unit 5: Digital Wellbeing and Responsibility
- 5.1 Managing Social Media Use and Safe Online Practices
- 5.2 Ethical and Legal Aspects of Social Media Use
Social Media Training for Youth: Who’s Behind the SM4B Project?
This project is coordinated by Fundacja Zdrowia i Rozwoju Czlowieka (Poland), in collaboration with:
These organizations are committed to equipping young people with the skills to succeed in today’s digital economy. For more blogpost you can visit this page.